For Immediate Release
Media contact: Nicole Goesseringer Muj
email: ngoesseringer@hotmail.com
phone: 310-804-0964 **jpeg artwork available
Metan Development Group Celebrates First Anniversary of Hello! Hollywood
Los Angeles, August 26, 2010 — Metan Development Group (Metan) will reach a milestone this September as it prepares to celebrate the first anniversary of its hit weekly entertainment news series Hello! Hollywood, the announcement was made today by Metan President/CEO Larry Namer.
Hello! Hollywood first launched on September 4, 2009 on 10 stations in China, and after only twelve months, is now available on over 50 stations, expanding its reach from 200 million to 600 million viewers. Hello! Hollywood is also available on 13 major Chinese online platforms with over 150,000 views weekly, with an estimated reach to 390 million Chinese netizens. The series also airs to Chinese-speaking audiences on multicultural channels around the globe.
“We developed Hello! Hollywood with the Chinese culture and viewer in mind,” said Namer. “Over the past year, the series has been extremely well received by Chinese-speaking audiences and has grown at an amazing pace. Metan is delighted by this success and we look forward to introducing new content tailored to the Chinese viewer over the next year.”
As recently reported, China has agreed to a timetable for opening its market to imported entertainment content, in compliance with a World Trade Organization ruling handed down last December.
Over the past year, Hello! Hollywood has interviewed some of the world’s top names from the world of entertainment including Adrien Brody, Patrick Dempsey, Zac Efron, Seth Rogan, Arnold Schwarzenegger, Steven Spielberg, Sylvester Stallone and John Woo, to name only a few. Hello! Hollywood also produced a series of segments surrounding Disney’s hit movie High School Musical China.
“We’re extremely pleased with Hello! Hollywood’s extensive coverage of High School Musical China,” said Janet Yang, Producer, High School Musical China. “The series provides a wonderful and effective vehicle to promote and showcase Western entertainment content to audiences in China.”
Since its launch, the series, the first of its kind in China, has attracted a number of major multinational brands, including Philips, Colgate and Ford.
Hosted by top radio personality Andy Dong, Hello! Hollywood reports on the latest in celebrity and lifestyle news, covering glamorous red carpet events and award shows and offering up special insider tours of Hollywood’s new hotspots. The series spotlights the latest nightclubs, hotels, restaurants and shops, uncovers the hottest music and fashion trends, and reports daily fun facts, direct from Hollywood.
Larry Namer, Rick Portin and Barbara Wellner are the series’ Executive Producers.
About Metan Development Group- Launched in 2009, Metan Development Group LLC (Metan) is a venture created to develop and distribute entertainment content and media specifically for international markets. The company’s founders are entertainment industry veteran Martin Pompadur, E! Entertainment Television co-founder Larry Namer and Amerilink founder Jean Zhang. www.metanmedia.com <http://www.metanmedia.com/>
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